Econometric, Signal Processing and Big Data Perspective in Marketing and Finance Research

主讲人

Xiaoping Zhang

简介

<p>Can short-term (or temporary) marketing efforts generate long-lasting (or persistent) market performance effects, and whether and how should marketing managers budget for short-term and long-term spending? How is the security risk changing over time? Does past data represent future in financial markets? These are important questions continuously challenging marketing managers, quantitative hedge fund PMs and market participants.&nbsp;In this talk, we will give a brief overview and examples on how we use econometric and signal processing models, machine learning, and big data statistics to research these emerging questions.</p> <div>&nbsp;</div>

时间

2016-12-16(Friday)14:30-16:00

地点

N302, Econ Building

讲座语言

English

主办单位

承办单位

类型

独立讲座

联系人信息

主持人

Wei Zhong

专题网站

专题

主讲人简介

<p>Director of Communication and Signal Processing Applications Laboratory (CASPAL), Department of Electrical &amp; Computer Engineering; Professor of Finance, Ted Rogers School of Management,&nbsp;Ryerson University, Canada.</p>

期数

主讲人: Xiaoping Zhang
主讲人简介:

Director of Communication and Signal Processing Applications Laboratory (CASPAL), Department of Electrical & Computer Engineering; Professor of Finance, Ted Rogers School of Management, Ryerson University, Canada.

主持人: Wei Zhong
简介:
独立讲座
时间: 2016-12-16(Friday)14:30-16:00
地点: N302, Econ Building
类型: 独立讲座